YOUNG T & BUGSEY - TRUTH BE TOLD
OBJECTIVE
CURATE AND HOST THE ‘TRUTH BE TOLD’ ALBUM LAUNCH PARTY
THEME
FAKE NEWS
ACTIVATION
BAYY TRANSFORMED THE FRONT OF THE VENUE USING FLY POSTERED FAKE NEWS ARTICLES AS WELL AS CREATING A CUSTOM NEWS STAND WHERE GUESTS COULD COLLECT ROLLED MINI NEWSPAPERS TO USE AS DRINKS TOKENS, A PHOTO BOOTH, CUSTOM COCKTAIL MENU, CUSTOM STAFF T-SHIRTS AND OTHER ELEMENTS DOWN TO THE SMALLEST DETAILS E.G. CUSTOM SOAP IN THE BATHROOM.