DOJA CAT
UK HOT PINK LAUNCH
CLIENT
Ministry of Sound Records and Beats By Dre
OBJECTIVE
Produce a fan experience for american artist Doja Cat.
THEME
Doja’s popular music videos
INVITES
Doja Cat custom body wash
INSTALLATION
Beats project space was transformed into a Doja Cat dream. The bathrooms were wrapped in hot pink vinyl, powerpuff girls beamed off the projectors, guests graffitied on our Doja Cat wall and took selfies in front of the pink “juicy” market staff and LV lawn.