DIGGA D ‘BACK TO SQUARE ONE’

OBJECTIVE

to create A POP UP MUSEUM AND MERCH SHOP TO HELP PROMOTE THE RELEASE OF DIGGA D’S LATEST ALBUM ‘BACK TO SQUARE ONE’.

CREATIVE

BAYY Were Commissioned To Curate A "Back To Square One" Activation, Which Showcased Fans Digga's Journey. THE Activations In The Space Included A Gallery Exhibition of Memorabilia From Digga D’s Childhood And Music Video Props, A 3D Scale Model Of Powis Square And A Pop Up Corner Shop Where Digga D Hosted A Meet And Greet And Album Signing With Fans.